Capturing The Passive Candidate Step 1
Having to capture the elusive passive job seeker takes a little more work than the average active candidate. You are trying to lure a player from another team and get them traded to your team. However doing this takes some coddling, massaging and some time spent versus an active candidate. See you engaged them, they didn’t seek you out and they don’t have a reason to seek you out because they are happily employed. The first step to reach the passive job seeker is with our Push Posting technology which reaches people where they spend time online utilizing our R3 methodology which is Right Ad, Right Time, Right Candidate. Our elves that work in our online marketing department are feverishly working to create the right keywords, ads to reach the passive job seeker. So now that we have the passive candidates attention and they click on our ad to view your job and then are ready to take the next step they then click apply. But wait, remember that we engaged them, and maybe they are at work when they see this ad or maybe they don’t have a resume to send to you, or maybe they are just kicking the tires until you sell them your value proposition. This is where our First Step comes in. We get the vital data for this candidate (see below),
this way if the candidate doesn’t have a resume you still understand something about them which you can then utilize and insert into a candidate relationship management (crm) or import them into another product like H3. We captured them in the first step prior to them completing the second step which we will outline later.
Reaching the passive candidate in a sea of unwanted candidates is a challenge and CareerMetaSearch.com just gave you one more tool to put in your arsenal to capture these people. Enjoy.